Job Description
Marketing Executive (Retail Marketing)
1.Manage and execute Motor Image Taiwan retail marketing (ATL/BTL)
2.Steer agencies and vendors; keep them updated. Take responsibility for time-keeping and finalizing processes.
3.Set up retail marketing KPI, evaluate the ATL/BTL effectiveness, and prepare the wrap-up reports.
4.Subaru POSM & Giveaways and Others/ Monitor and coordinate the production of promotional materials, including showroom POSM, event POSM, giveaways, etc.
5.Customer database analysis.