Executive Subaru of Taiwan Co Ltd

  • Zhong Li
  • Taiwan

Job Description

Marketing Executive (Retail Marketing) 1.Manage and execute Motor Image Taiwan retail marketing (ATL/BTL) 2.Steer agencies and vendors; keep them updated. Take responsibility for time-keeping and finalizing processes. 3.Set up retail marketing KPI, evaluate the ATL/BTL effectiveness, and prepare the wrap-up reports. 4.Subaru POSM & Giveaways and Others/ Monitor and coordinate the production of promotional materials, including showroom POSM, event POSM, giveaways, etc. 5.Customer database analysis.