1. Develop and manage local marketing strategy & content to elevate the brand awareness with high relevancy marketing content - Content & Strategy development - Performance mktg: To increase leads and conversion via digital platforms (MIGCP/GA4) - Website mgmt 2. Develop and manage relationship with media and influencers to optimize media coverage for the brand 3. Social media platform management and follow-up on responses 4. Press release communication support 5. Identify opportunities on brand sponsorship or collaboration and provide strong justification to leverage on third party initiative and elevate the brand awareness 6. Maintain good relationship and build constants communication with the representatives from dealers to optimize local marketing activities